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| 28 November 2007 | Hong Kong | | | Travel, Shop, and Win with Visa at Hong Kong International Airport | | | Travelers to enjoy "heart-warming winter" instant gifts and lucky draw opportunities when they spend with Visa at Hong Kong International Airport | |
Local Visa cardholders flying out of Hong Kong and overseas Visa cardholders[1] travelling to Hong Kong will have a chance to win a dream vacation to any destination in Asia Pacific or worldwide and receive a special gift when they spend with their Visa cards at Hong Kong International Airport during the festive Christmas and New Year season.
The “Heart-Warming Winter” promotion runs from 28 November 2007 to 8 January 2008. During the period, Visa cardholders can instantly redeem rewards from a series of specially designed “heart-warming” gifts when they spend HK$500 or above with their Visa cards at Hong Kong International Airport’s Terminal One or Terminal Two. The eighth lucky traveler to redeem rewards at Terminal Two will receive a special prize – as will the 18th, the 28th, and that of subsequent numbers that end with 8. All overseas cardholders will also receive an additional gift upon each redemption.
In addition, for every HK$800 spent, Visa cardholders will receive one entry to the weekly lucky draw and will also be entered into the Grand Prize lucky draw. Weekly travel prizes include a five-day, four-night Asia Pacific travel package worth HK$50,000, while the Grand Prize will be an eight-day, seven-night travel package worth HK$200,000 to any destination worldwide. The Grand Prize drawing will be held on 15 January 2008.
Cardholders travelling with a Visa card can reduce the hassle and risk of carrying cash. Now, they can also have a chance to win instant prizes, and enjoy a dream vacation to any destination in Asia Pacific or worldwide.
I. General Outline
Period
| 28 November 2007 to 8 January 2008.
| Theme
| HKIA / Visa Winter Holiday Promotion:
Spend with Visa at Airport Terminals 1 and 2, and Enjoy a Snowfall of Heart-Warming Gifts
| Target
| Overseas and local passengers / all airport users / nearby residents visiting HKIA and paying with their overseas and local Visa cards
| Outline
| - Merchants’ special offers
- Instant redemption plus instant lucky draw for Visa cardholders spending at HKIA
- Invitation to customers to make a wish at HKIA
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II. Promotion Mechanics
A. Instant Redemption
Spending at
T1 or T2
(maximum of 2 receipts made within 7 days , including the day of redemption)
| Instant Reward
| Extra Offer for Overseas Visa Cardholders
| Terminal 2 “Every 8th Customer” Special
| HK$500 - HK$1,799
| - Hand cushion with dual warming and cooling function*
| Travel Tag in special design
| - Tote Bag for every “8th, 18th, 28th, etc’ customer made redemption at T2
| HK$1,800 – HK$2,299
| - Body cushion with dual warming and cooling function
| HK$2,300 or above
| - Both premiums of 1st and 2nd tiers
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B. Instant Win and Grand Prize Lucky Draws
Weekly Travel Prizes(total six weeks, with one cardholder winning the prize each week)
- Every HK$800 spent = one instant win lucky draw chance for a Marriott Vacation Club International (MVCI) sponsored weekly travel prize: the MVCI Asia Pacific travel package including air tickets for twoto any destinationin Asia Pacificfor fivedays and fournights (valued at HK$50,000 for each weekly prize; total of six winners)
- Customers are only entitled to redeem a maximum of two lucky draw chances per redemption per day
- The instant win lucky draw is applicable to Visa cardholders who have made a purchase of HK$800 or above (a maximum of two receipts made within seven days, inclusive of the date of redemption is made) at the Hong Kong International Airport with their Visa card (domestic or overseas) within the promotion period
| Grand Prize Lucky Draw on 15 January2008
- All lucky draw entries collected are entitled to enter the Grand Prize Lucky Draw to win the MVCI Asia Pacific travel package including air tickets for twoto any destination worldwide for eightdays and sevennights(valued at HK$200,000, one winner)
- The Grand Prize Lucky Draw will be held on 15 January 2008, with the winner announced in the Standard, Sing Tao Daily and at www.skymart.hkairport.com or www.skyplaza.hkairport.com on 22 January 2008
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C. Dreams Come True – Make a Wish at HKIA to win a special prize
For any of the redemptions
| - For every redemption, each customer will be given one wishing card, which they can use to make wishes and drop into wish boxes at any of the three booths
- Top 10 best wishes selected by AAHK will be awarded a HK$1,000 Dining Card from JW Marriott Hong Kong
- AAHK will be the judge of the Best 10 Wishes
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Terms and conditions apply. For details, please visit www.visa.com.hk or www.hongkongairport.com
[1] Cardholders with Visa cards that are not issued in Hong Kong SAR. | | | |
About Hong Kong International Airport
Opened in 1998, HKIA is an international and regional aviation hub connecting more than 150 cities around the world, including 40 destinations in Mainland China. In 2006, about 44.5 million passengers travelled through HKIA.
To learn more about HKIA, please visit www.hongkongairport.com
| | About Visa
Visa operates the world’s largest retail electronic payments network providing processing services and payment product platforms. This includes consumer credit, debit, prepaid and commercial payments, which are offered under the Visa, Visa Electron, Interlink and PLUS brands. Visa enjoys unsurpassed acceptance around the world and Visa/PLUS is one of the world's largest global ATM networks, offering cash access in local currency in more than 170 countries.
For more information, visit www.corporate.visa.com
| | For further enquiries, please contact:
Ketchum Hong KongCynthia Chan / Thomas Kwan
+852-3141-8199 / +852-3141-8090
cynthia.chan@knprhk.com/ thomas.kwan@knprhk.com
Charlene Leung / Emily Leung
+852-3141-8086 / +852-3141-8110
charlene.leung@knprhk.com/ emily.leung@knprhk.com
Airport Authority Hong Kong
Airport Authority Hong Kong Media Enquiry Hotline: +852 2188-7152
Contact Email: media@hkairport.com
Airport Authority Website: http://www.hongkongairport.com
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